Studio SRZ by Shahrukh Zaidi was launched after garnering all the experience of yesteryears and the amalgamation of international sensibilities along with a connect Indian-ethos. The inspirations were drawn right from his grandfather's wardrobe depicting a pure and a rich heritage of Indo-British era.

Label SRZ by Shahrukh Zaidi was launched through Wills Lifestyle India Fashion Week & won the debutant accessory Designer award by Vogue India. Over the years it has had associated shows with veteran Indian Designers like Rohit Bal, Tarun Tahiliani & Reynu Tandon at Lakme India Fashion Week, Van Heusen Men's Fashion Week & Dubai Fashion Week.

An illustrative anatomy of intricate couture, accessories by Studio SRZ exhibit a repertoire of enduring design, unrivalled workmanship and materials. His impeccable finishing and high quality bags made for collector’s item.  Crafted out of finest leather hides produced at few of the oldest Italian tanneries, one can pick up from a variety of travel bags, shoppers, laptop or totes in a classical colour palette of luscious vintage tones. 

An epitome of simplicity, Shahrukh Zaidi’s work embodies an intricate understanding of ergonomics, immaculate detailing and clean lines that speak of global finesse & seem to have an eye for quality.  

The core aim of studio has always been to achieve bespoke designs and best in class designs as per customer's need & changing global scenario. Hence, after the launch of its private label it continued with under two wings , i.e, Studio SRZ : The Label  & a separate Design Consultancy Cell.

Brand label SRZ : 

It offers handmade leather luxury accessories and bags to the global market. Studio SRZ has had collaborations with Rohit Bal, Tarun Tahiliani & Reynu Tandon at Lakme India Fashion Week, Van Heusen Men's Fashion Week & Dubai Fashion Week. The Studio SRZ offers individuals a look that is a must have for their wardrobe. It is like a collectors art piece that completes your look. 

Design Consultancy Cell:

It offers best in class design services to global accessory & apparel brands, licensors, buying houses and manufacturing companies. 

Its is a cutting-edge design service cell, offering tailor-made design services & solutions through turn-key projects. Diligently working towards fresh opportunities for various business models in order to achieve their customer focused goals with its innovative & value added services.